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Speculation Prints for a PUMA Creative Advertising Campaign 

December 2017

James Madison University

Photoshop + Illustrator + InDesign

Speculation Billboard for a PUMA Creative Advertising Campaign 

December 2017

James Madison University

Photoshop + Illustrator + InDesign

Momentum By Puma is a creative advertising campaign created by myself and a group of four others in our Creative Advertising Campaigns class. Together we brainstormed a campaign that we thought would fit Puma and their message. In the group, I was responsible for the development and creation of the headline, the tagline, three print advertisements, one out-of-home advertisement, and the creative campaign's plan book.