DESIGNER | CONTENT CREATOR | BRAND ENTHUSIAST
I will never be satisfied with my life if I am not creating; I want to continue exploring and taking every opportunity I cross to delve deeper into my passions and techniques. With every new design/creation, I pour my heart into the project. I am a determined, hardworking, innovator who is ready to take on her newest challenge.
Owner | JW Design | August 2020 - Present
Senior Designer | Malbon Creative | April 2019 – August 2020
Developing a brand from all facets including: strategy to logo design, identity systems, collateral, digital and physical applications.
Creating branded label designs beginning with creative discovery to finalizing designs for print manufacturing.
Building websites for clients, starting with the initial meeting to content generation, creating wireframes, testing, optimizing and launching the final site.
Efficiently organizing clients and projects to promote an effective workflow while supporting the team in a fast paced environment.
Formalizing and creating proposals for prospective clients and projects.
Graphic Designer | Old Dominion University | June 2018 – April 2019
Design/production consultant to university faculty and staff regarding appropriate and effective use of design technology.
Formalized detailed project records which included timelines, production needs, client information, materials used, services rendered, and billing information.
Conferred with a project team(s), clients and content advisors regarding project objectives, goals, resources, target market research, design development, technical requirements specifications and production arrangements for equipment, supplies, and staff.
Graphic Designer and Content Manager | The Green Cat Juice Bar & Market | 2014 – Present
Conceptualized and established brand identity.
Generate and maintain media listings including WordPress, Google Business Listing, Google Analytics, and Yelp.
Produce and sustain brand identity by revamping labels, menu designs, and promotional materials.
Freelance Graphic Designer | 2013 – Present
Design branded content and logos for apparel, print, and web.
Develop and present proposals for creative work to small businesses and individuals.
Digital Communication Consultant | James Madison University Learning Center | August 2017 – May 2018
Assisted clients, students, and faculty, to foster a professional online presence while nurturing individual brand identity.
Performed 40 hours of instructional teaching and 65 hours of peer tutoring per semester.
Created branding and web resources, class presentations, and promotional advertisements.
Lead Designer | James Madison Undergraduate Research Journal | January – May 2018
Constructed and formatted Volume V of the Undergraduate Research Journal.
Rebranded the Undergraduate Research Journal.
B.S. Media Arts and Design
Art Studio Minor
James Madison University
Adobe Creative Suite:
Basic HTML + CSS
Mac + PC Proficiency